Data protection declaration

Flyerline Schweiz AG, Landstrasse 30, 8595 Altnau, Switzerland, takes the protection of your data extremely seriously. We treat your personal data confidentially and in accordance with both the statutory data protection regulations and this data protection statement.

1 Collection, processing and use of personal data

Our website can be used without providing personal data. We only receive access data without personal details such as the name of your Internet service provider, the page that brought you to our site and the pages you visit. These data are evaluated exclusively for the purpose of improving our offer and do not permit any conclusions to be drawn regarding you.

Personal data are only collected if you provide us with such within the scope of a survey or when placing an order. We use the data communicated by you, without your explicit consent, for the purpose of fulfilling and processing your order or inquiry. As soon as the contract has been performed in full and the entire purchase price has been paid, your data will be used internally for statistical and marketing-relevant analyses.

If we receive your e-mail address in connection with the sale of a product or service and you have not objected to this, we reserve the right to send you offers about our product range, invitations to customer events and general information about the company. You can object to this use of your e-mail address for this purpose at any time by sending us a message or by clicking on the unsubscribe link if we send the message electronically.

2 Disclosure of personal data to third parties

Your data will not be disclosed to third parties without your express consent,  

unless it is done for the purpose of executing an order, in particular for the delivery of the goods by our logistics partner, for performing credit checks or for processing a payment, or if such disclosure is permissible on the basis of relevant statutory provisions. 

Please note that online data transmissions (e.g. during e-mail communications) may be subject to security breaches. It is not possible to fully protect this data against third-party access.

3 Data security

Your personal data will be transmitted via the Internet during the order process. Payment-relevant data such as credit card data, passwords etc. will not be stored, but instead are collected and processed directly by our payment service provider Datatrans. We take technical and organisational measures to protect our website and other systems against loss, destruction, access, modification or the distribution of your data by unauthorised persons. Despite regular checks, it is not possible to offer complete protection against all dangers. Your customer account is only accessible by entering your personal password. You should keep your payment information confidential at all times and close your browser window after communicating with us, especially if you share your computer with other people.

4 Credit checks

If we effect prior performance, e.g. in the case of a purchase on account, we reserve the right to obtain credit information from the credit agency listed below to safeguard our interests. To this end, we transmit the necessary personal data to the credit agency for lawful processing and use the information received regarding the statistical probability of non-payment to reach a decision regarding the performance or termination of the contractual relationship.

For more information go to: www.mycrifdata.ch/#/dsg

CRIF AG, Hagenholzstrasse 81, 8050 Zurich, Switzerland

5 Use of cookies

Our website uses cookies to increase the user-friendliness, attractiveness and security of our online offering. These so-called cookies are text files that are stored on your computer. Cookies do not cause any damage to your computer and do not contain any viruses. 

Most of the cookies we use are referred to as “session cookies”. They will be deleted automatically after your visit to our site has ended. Other cookies remain stored on your terminal until you delete them. These cookies allow us to recognise your browser on your next visit. 

We only use optional cookies with your prior consent. The first time you visit our website, you will see a banner asking for you to consent to our use of optional cookies. If you grant your consent, a cookie will be stored on your computer and the banner will not be displayed again until the cookie is deleted. If you delete this cookie, the banner will be displayed again.

You can configure your browser to notify you when cookies are set and only allow cookies in individual cases, block the acceptance of cookies, either in specific cases or in general, and also activate the automatic deletion of cookies when you close your browser. If cookies are deactivated, this could limit the website’s functionality.

6 Server logs

Our website’s provider automatically collects and stores information in files called server logs that your browser automatically transfers to us. This information includes:


  • browser type and version
  • operating system in use
  • website that brought you to our site (referrer URL)
  • website you are visiting
  • volume of data transferred
  • host name of the accessing computer
  • date and time of the server inquiry


These data are not attributable to any individuals. These data are not combined with data from other sources. We reserve the right to verify these data subsequently if we become aware of concrete indications of illegal use.

7 Contact form / e-mail

If you send us inquiries using the contact form, your details from the inquiry form, including the contact details you provided therein, will be stored for the purpose of processing the inquiry and in the event of follow-up questions. This data will not be disclosed to third parties without your consent.

8 Newsletter

If you subscribe to our newsletter, your e-mail address will be used for our own advertising purposes. The newsletter is sent out by Flyerline Schweiz AG and your e-mail address will not be disclosed to third parties.

You can unsubscribe from the newsletter at any time by clicking the “Unsubscribe” link

9 Website analytics by Google Analytics

This website uses Google Analytics, an online analytical service operated by Google Inc. ("Google"). Google Analytics uses cookies, a term used to denote text files stored on your computer which make it possible to analyse how you use our website. The information generated by the cookie regarding your use of this website is sent to a Google server in the US where it is stored.

9.1 IP anonymisation

We have activated the IP anonymisation feature on our website. When this is activated, Google will shorten your IP address if you are located within one of the Member States of the European Union or in other countries party to the Agreement on the European Economic Area prior to being transmitted to the USA. Only in exceptional cases is the IP address first sent to a Google server in the US and shortened there. 

At the request of this site's owner, Google will use this information to evaluate how you use the site in order to compile website activity reports for the site's owner and to provide other website and Internet usage-related services. As the circumstances require, Google will also transfer this information to third parties if required to do so by law or to the extent that a third party processes this data on behalf of Google. The IP address sent by your browser within the context of Google Analytics will not be combined with any other Google data. 

Use of this website shall constitute consent to the processing of any data pertaining to you that were collected by Google in the manner and for the purpose described above.

9.2 Browser plugin

You can prevent cookies from being stored by changing your browser settings accordingly. However, we would like to point out that, in this case, you may not be able to use all the functions of this website to their full extent.

You can also prevent your cookie-generated website usage data (incl. your IP address) from being stored or sent to Google and also prevent Google from processing this data by downloading and installing the browser plug-in at the following link:


9.3 Objection against data collection

You can prevent Google Analytics from collecting your data by clicking on this link: “Deactivate Google Analytics”. Doing so sets an opt-out cookie that prevents your data from being collected on future visits to this site.

For more information about how user data are used at Google Analytics, please refer to

Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=en

9.4 Commissioned data processing

We have concluded a commissioned data processing contract with Google and are fully implementing the strict requirements of the German data protection authorities with respect to the use of Google Analytics.

9.5 Demographic features of Google Analytics

This website uses the “Demographics” function of Google Analytics. The feature allows reports to be created that contain statements regarding the age, gender and interests of visitors to the site. These data stem from both interest-based advertising by Google as well as from visitor data provided by third parties. The data cannot be attributed to any specific person. You can turn off this feature at any time from your Google Account ad settings or opt-out

of Google Analytics gathering your information by clicking the following link: “Deactivate Google Analytics”. 

10 Online advertising programme Google AdWords

We use the online advertising programme Google AdWords and the conversion tracking feature within the framework of Google AdWords. The conversion tracking cookie is set if you click on an ad displayed by Google. These cookies expire after 30 days and are not used for the purpose of personal identification.

If you visit certain websites of ours and the cookie has not yet expired, Google may recognise that you clicked on the ad and were redirected to one of our websites. The information generated with the help of the conversion cookie is used to generate conversion statistics for us. We receive statistics on the total number of users who clicked the ad and were redirected to one of our websites containing a conversion tracking tag.  We do not receive any information that could be used to personally identify users.

For additional information on the topic of data protection as it relates to Google AdWords, please refer to: https://policies.google.com/technologies/ads

11 External services and content on our website

We have integrated external content into our website. When you access this content, it is technically necessary for data to be exchanged between you and this provider.

We have no influence on the collection and processing of your data by these third parties. As a result, we cannot give you any binding information regarding the purpose and scope of these activities. For more detailed information on this topic, please refer to the data protection terms and conditions of the respective providers of our integrated third-party content.

11.1 YouTube

On our website, we use components (embedded videos) provided by YouTube, LLC 901 Cherry Ave., 94066 San Bruno, CA, USA, a company of Google Inc., Amphitheatre Parkway, Mountain View, CA 94043, USA. 

In order to embed the videos on our website, we use the “extended data protection mode” option offered by YouTube. 

When you visit a page that has a YouTube video, a connection to the YouTube servers is established. A command will then be issued to your browser to display the content on the webpage. 

According to information provided by YouTube, only data is transmitted to the YouTube server in "extended data protection mode", specifically data indicating which of our websites you visited to watch the video. If you are logged in to YouTube at the same time, this information will be attributed to your YouTube member account. You can prevent this by logging out of your member account before visiting our website.


Google provides additional information on YouTube's privacy policy under the following link: https://www.google.de/intl/de/policies/privacy/


12 SSL encryption

This site uses SSL (Secure Socket Layer) encryption for security reasons and to protect against misuse by third parties. You can recognise an encrypted connection by the fact that the browser’s address line changes from "http://" to "https://" and by the padlock icon that appears in your browser bar.

 If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

13 Information about stored personal data, changing and erasure

You have the right, at any time and at no charge, to obtain information regarding which personal data are stored about you, the origin and recipients of such data and the purpose of data processing as well as to have these data corrected, blocked or erased. 

Furthermore, you have the right to object to the processing of your personal data. However, this only applies if we have no compelling reasons for processing or in the case of legal claims. 

You can withdraw your consent to the collection, processing and use of your data at any time with immediate effect.

14 Contact

If you have any concerns related to the topic of data protection, please feel free to contact our Data Protection Officer:


Flyerline Schweiz AG
Tamara Osterwalder
Landstrasse 30
8595 Altnau
E-mail: qualitaet(at)flyerline.ch     



Information can only be accepted in writing and likewise will only be provided in writing.

15 Changes to the data protection statement

We endeavour to keep this data protection statement up to date. Changes will be published on our website.

16 Objection to e-mail advertising

We hereby object to the use of our contact data, which we published in compliance with the imprint obligation, for the purpose of sending unsolicited advertising and information material. The operators of these pages expressly reserve the right to take legal action in the event that they receive unsolicited advertising information, such as spam e-mails. 

The data protection statement was most recently updated on: 15 May 2018